Here at Hashtag Creative, we like to think of ourselves as a creative bunch. I mean, the clue is in the name. And it’s just as well that we’re creative. These uncertain times have businesses scrambling to find new ways of virtual working, reinventing themselves, and trying to stay afloat. In short, we have to think outside the box.Read More
Trends you need to know to gain an edge on your competition.
One word to summarize the world of social media this past year? Explosive. There are 2.45 billion monthly active users on Facebook, 1 billion monthly active users on Instagram, 330 million monthly active users on Twitter, and 260 monthly active users on LinkedIn. Across the board, each of these platforms is seeing increases that would have shocked people 10 years ago. The good aspect of this for you and your business? You can still get on board and utilize the power of social media to attract new customers! Our Hashtag Creative team is constantly researching to remain at the forefront of this ever-changing landscape and here are the trends we believe will be prominent in 2020.Read More
In our modern digital age, it’s all too easy for your target market to become totally saturated with online advertisements through social media and mass email marketing campaigns. In fact, it’s likely that you’ve opened your email only to be inundated by a slew of ads and marketing materials. But have you considered that you may very well be neglecting one of the best ways to reach your clients? Yes, we’re talking about good old fashioned print media. Skeptical?Read More
When is the last time that you’ve sat down and evaluated your content marketing strategy (be honest, here)? Chances are, it’s been a while! And yet a great content marketing strategy will not only help to build new business relationships and create a sense of loyalty to your brand, it will also allow you to position yourself as a thought leader (or an authority) within your area. Moreover, a truly great content marketing campaign gives you the opportunity to sell your brand and to give value and knowledge to your target audience. In order words, a great content marketing campaign is vital to your success!Read More
Having a killer website just isn’t an option in 2018: it’s a necessity. A poorly designed or maintained site will cause your business to not only lose customers, but money, too! Many businesses opt to design their own websites to save money and have more control, but most of the time they don’t truly understand the concepts of good web design, leading to a website that’s, well…less than ideal! Read More
Having a strong social media presence for your business is absolutely vital in this digital age where everyone is online and a great social media presence can truly help to make or break your business. But you can’t just set up a Facebook account for your business and then leave it alone, this won’t work! An effective social media presence means consistent –and quality– posts along with relevant information for your customers. If you feel like your social media presence is lacking, or want to boost it, check out our advice to keep your business on top of social media. Read More
According to new research in an article on Medium.com (a content writing site), “80% of people prefer a series of articles versus an advertisement; 70% of people agree that content marketing makes them feel closer to a product or business, while 60% credit content for helping them make better product decisions”. Read More
The holidays are approaching, and there is so much to do. It’s a busy time for Entrepreneurs in every industry. Retail, airlines, catering, event spaces, non-profit; tree farmers! Christmas trees don’t sprout by sugar plum fairies.
There are fires to be put out and lists to check twice.Read More